SaaS Analytics Dashboard
A production-ready analytics dashboard for a SaaS founder who needed to show traction — not a slide deck. Charts, filters, auth, and a UI their first users could actually live in.
The Challenge
The product idea was clear; the interface was not. Spreadsheets and a half-built admin were slowing demos, and the founder needed an MVP that looked fundable and worked for real data.
The Solution
I designed and built a Next.js dashboard with role-aware views, key metric cards, and readable charts. We scoped ruthlessly to the workflows that close deals: overview, funnel, and export — then shipped, iterated, and documented for the next engineer.
The Result
The MVP went live in six weeks. The founder used it in sales calls the same month, and the first cohort of users could self-serve reports without a custom spreadsheet every Friday.
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